BACKGROUND
After establishing Sakara’s Influencer Marketing strategy over the span of three months, we helped launch the brand’s new year campaign coined #NoSacrifices, collaborating with top tier influencers on a challenge to start the new year without sacrifices.
Overview
Targeting both New York Tastemakers and digital content creators, we launched a multi-tiered influencer program that drove nearly 10M digital impressions and valuable engagement across social channels. The program helped break records in terms of the brand’s social media growth and website traffic.
